FSS25/26
the secret love
FSS25/26 THE SECRET LOVE FASHION SHOW at W KUALA LUMPUR
23 Wedding Luxe Bridal Makes Waves in Malaysia with “The Secret Love” Fashion Show at W Kuala Lumpur
On 25 February 2025, 23 Wedding Luxe Bridal, in collaboration with W Kuala Lumpur, presented an unforgettable fashion event titled “The Secret Love.” This show celebrated the idea that every love story is unique and deserves recognition, regardless of its form or appearance.
“The Secret Love” challenged conventional beauty norms, emphasizing that love transcends physical attributes. The show featured an array of bridal gowns in diverse styles and sizes, reinforcing the message that love is about the connection between souls, not external appearances. Through this celebration of inclusivity, 23 Wedding Luxe Bridal inspired brides-to-be to embrace their individuality and personal journey toward happiness.
Why
The Secret Love?
At 23 Wedding Luxe, we firmly believe that every bride deserves the most beautiful wedding gown! Never judge by body size; true beauty comes from the unique charm of every woman. We have successfully mastered the secrets to accentuating body proportions! In this fashion show, we invite women of different heights, shapes, and styles to confidently showcase their captivating allure.
Designer Weili hopes to convey an important message: as long as we understand a woman's body characteristics, we can create exquisite designs that empower every bride to shine on her special day! Let us celebrate the individuality and unique beauty of every bride together, and create the perfect moments that belong to them!
MALAYSIA BOOK’S OF RECORDS
In 2024, 23 Wedding Luxe has achieved an extraordinary global record for The Most Sangjit Collection in the Malaysia Book of Records. The Malaysia Book of Records (or MBR) is a Malaysian project to publish records set or broken by Malaysians. As of 2025, with a new total of 72 pieces, 23 Wedding Luxe continues to stand as the undefeated reigning Malaysia Book of Records title holder of “The Largest Collection of Sangjit Attire” in Malaysia. To further enrich the celebration with authentic Chinese cultural traditions, the opening Sangjit incorporated a vibrant Lion Dance, symbolizing prosperity and good fortune.
Chloé
The event also featured CHLOE DOOR GIFT, adding a touch of luxury to the experience. Chloé (French pronunciation: is a French luxury fashion house founded in 1952 by Gaby Aghion. In 1953, Aghion joined forces with Jacques Lenoir, formally managing the business side of the brand, allowing Aghion to purely pursue the creative growth of Chloé. Its headquarters are located in Paris.
Bibi's Popiah
Bibi’s Popiah is a legendary brand started since 25 years ago from an Ipoh small town "dong gu ting". The second generation has taken over since 2022 to expand it into Klang Valley & currently available at Mid Valley, 1Utama, Sunway Pyramid n many more. Setting sight on global stage while keeping the tradition alive!
The event’s stunning presentation and powerful theme reaffirmed 23 Wedding Luxe Bridal’s position as a pioneering force in the bridal fashion industry. With its dedication to pushing boundaries and redefining elegance, the brand continues to set new standards in luxury bridal couture.
Special thanks
Venue: W Kuala Lumpur Door gift: ChloéJewelries: SwarovskiOrganizer: XO23 Wedding Events & Ally Yap Wedding AcademyPhotographer: MackkidBillVideographer: Mix CenturyMakeup Artist: Encore MakeupSound, Lighting & Effect: DB EventAffiliate : Bibi's Popiah
Emcee: LaureenLiveband: Good Feeling Entertainment
